Asana
A work management platform for planning projects, workflows and goals, with a free Personal plan and paid plans from Starter to Enterprise+.
- Free plan
- Free trial
- Per-seat pricing
- Cloud
- AI features
- Independent sources
What is Asana?
Asana is a work management and project management platform from Asana, Inc. that organises tasks, projects, workflows, portfolios and goals, sold per user in Personal, Starter, Advanced, Enterprise and Enterprise+ plans.
- Best forTeams that want a free start and a clear upgrade path
- Team size fitSmall teams, Mid-size teams, Large enterprises
- PricingFree Personal plan; Starter reported at $10.99 per user per month billed annually. Free plan available.
- Main limitationPaid plans have a seat minimum and no single-user option.
- Alternativesmonday.com, ClickUp, Trello, Jira
Asana overview: who it is for and what it does.
Asana helps teams plan and track work as tasks and projects, with multiple views, rules-based automation, reporting and, on higher plans, portfolios, goals and workload management. Independent pricing guides describe a free Personal plan for small teams and paid Starter and Advanced plans priced per user.
The plans are described as a clear ladder. Starter adds timeline views, a workflow builder, forms, custom fields and unlimited dashboards; Advanced adds portfolios, goals, workload management, approvals and multi-step rules, with a much higher monthly automation allowance; Enterprise and Enterprise+ add security and administration such as SSO, SCIM, audit logs and key management.
Asana has also added AI. Guides report AI features in the paid tiers, with AI Studio credits bundled per tier. Paid plans have a seat minimum and no single-user option, so very small buyers should check the minimum cost.
Main problem it solves
Gives teams one place to plan work, assign owners and deadlines, automate routine steps and report on progress across projects and goals.
Typical customer segment
Individuals and small teams on the free plan, mid-size teams on Starter and Advanced, and large organisations on Enterprise plans.
Target users
- Small teams starting with a free project tool
- Cross-functional teams that need timelines, forms and automation
- Larger organisations that need portfolios, goals, workload views and enterprise security
Primary use cases
- Project planning with timelines and Gantt-style views
- Request intake with forms
- Workflow automation with rules
- Portfolio and goal tracking
- Workload and resource planning
What makes it distinct
- A free Personal plan, then a clear Starter, Advanced and Enterprise ladder.
- Portfolios, goals and workload management on higher plans for cross-team planning.
- Automation allowances and AI credits that scale by plan.
Asana features explained.
Planning and views
- Tasks, projects and multiple views
- Personal and paid plans include multiple project views; Starter adds timeline views.
- Forms, custom fields and milestones
- Reported as part of Starter.
- Unlimited dashboards and reporting
- Starter is reported to add unlimited dashboards, with advanced reporting on Advanced.
Automation and workflows
- Workflow builder and rules
- Starter provides basic single-trigger rules; Advanced is reported to enable multi-step and custom rule logic.
- Automation allowances
- Guides cite 250 automations a month on Starter and 25,000 on Advanced, with unlimited on Enterprise; confirm current limits.
- Approvals
- Reported as part of Advanced.
Portfolio, AI and security
- Portfolios, goals and workload
- Reported as Advanced features for managing work across teams.
- Asana AI
- AI features are reported in paid tiers, with AI Studio credits bundled per tier.
- SSO, SCIM, audit logs and key management
- Enterprise and Enterprise+ add security and administration controls, including audit-log API and key management on Enterprise+.
Asana pricing and plans.
Figures reported consistently by independent sources; vendor page not reviewed directly. Checked 15 Oct 2026 against Cloudwards · Gend · TinyCommand · Automation Atlas.
Pricing model
Per user per month by plan, with a free Personal plan and custom Enterprise pricing. Paid plans have a minimum seat count.
Free plan
Yes
Free trial
Yes
Asana plans and prices (USD)
Personal
Free
n/a
Reported as free for small teams, up to 10 users in some sources.
Starter
$10.99 per user per month billed annually; $13.49 billed monthly
Annual or monthly
Timeline, workflow builder, forms, custom fields, basic rules.
Advanced
$24.99 per user per month billed annually; $30.49 billed monthly
Annual or monthly
Portfolios, goals, workload, approvals, multi-step rules.
Enterprise
Custom
Contact sales
SSO, SCIM, audit logs and advanced security.
Enterprise+
Custom
Contact sales
Adds advanced compliance and key management.
Figures agree across independent guides, one of which says it verified prices on asana.com in August 2026. Asana's own pricing page was not reviewed directly. Paid plans require a minimum of two seats and there is no single-user paid plan. Confirm current prices and promotions on asana.com.
Prices change. Confirm current plans and terms on the vendor's site before you decide.
Visit official website (external) ↗See alternativesAsana integrations, API and platforms.
Important integrations
- 100+ integrations (Starter, reported)
- Salesforce and SAP (Advanced, reported)
Supported platforms
- Web
- Mobile apps
API
Not reviewed for this profile.
Data import and export
Not reviewed for this profile.
Integration counts differ by source. Check Asana's integration directory for the tools you use.
Balanced and sourced.
Each point cites a source. Editorial summaries are not customer reviews.
Strengths
- A free Personal plan lets small teams start without paying. [1]
- A clear plan ladder ties specific capabilities, such as timelines, portfolios and goals, to named tiers. [3]
- Automation and AI allowances scale by plan, with unlimited automations on Enterprise. [5]
- Enterprise plans add SSO, SCIM and audit logs for organisations with security requirements. [3]
Limitations
- Paid plans have a seat minimum and no single-user option. [2]
- Per-user pricing grows quickly with team size, and Advanced costs more than twice Starter. [5]
- Key reporting, workload and goal features are limited to higher-tier plans. [1]
- Starter rules are single-trigger, so complex multi-step automation needs Advanced. [4]
Best for
- Teams that want a free start and a clear upgrade path
- Cross-functional teams that need timelines, forms and automation
- Organisations that need portfolios, goals and workload planning
May be less suited to
- Solo users who want a paid single-seat plan
- Teams that need advanced multi-step automation but only want to pay for Starter
Alternatives to Asana.
monday.com
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Explore →Asana compared with similar project management software.
Summaries come from each profile. This is a side-by-side aid, not a ranking.
| Product | Pricing model | Free plan | Views | Automation | AI features |
|---|---|---|---|---|---|
| Asana | Per user per month by plan | Yes (Personal) | Multiple views; timeline from Starter | Rules; allowances scale by plan | Asana AI with credits by tier (reported) |
| Basecamp | Per user (Plus) or flat monthly rate (Pro Unlimited) | Free personal tier, one project | To-dos, schedule and Hill Charts; no Gantt | Automatic check-ins; limited automation | None documented |
| ClickUp | Per member per month by plan; AI add-on extra | Yes (Free Forever) | Many views; some capped by uses on lower plans | Automations with plan limits | ClickUp Brain add-on (separate cost) |
| Jira | Per user per month, sliding tiers; Enterprise quoted | Yes, up to 10 users | Scrum and Kanban boards, backlog, roadmaps | Rule-run allowances by plan; unlimited on Enterprise | Rovo credits on paid plans |
| Linear | Per user; metered AI credits | Yes, capped at 250 issues | Issues, cycles, projects and roadmaps | Triage, workflows and agent automations | Triage Intelligence, MCP and AI credits |
| monday.com | Per seat per month by plan; 3-seat minimum | Yes (up to 2 seats) | Boards, timeline and calendar from Standard | 250 actions on Standard, 25,000 on Pro | monday AI in Pro and above (reported) |
Asana head-to-head.
No published comparisons yet.
Join the discussion.
No published discussions mention this product yet.
Asana questions and answers
What is Asana used for?
Asana is used to plan and track work as tasks and projects, automate workflows, manage portfolios and goals, and report on progress across teams.
Does Asana have a free plan?
Yes. Asana offers a free Personal plan for small teams. Paid plans start at Starter.
How much does Asana cost?
Independent guides report Starter at $10.99 per user per month billed annually ($13.49 monthly) and Advanced at $24.99 ($30.49 monthly), with Enterprise and Enterprise+ priced on request. Confirm on asana.com.
What is the difference between Asana Starter and Advanced?
Starter adds timelines, a workflow builder, forms and unlimited dashboards. Advanced adds portfolios, goals, workload management, approvals and multi-step rules, with a much larger automation allowance.
What are the main alternatives to Asana?
monday.com, ClickUp and Trello are common alternatives. See their profiles for details.
What integrations does Asana support?
Documented integrations and ecosystem items include 100+ integrations (Starter, reported), Salesforce and SAP (Advanced, reported). API details: Not reviewed for this profile.
What are the limitations of Asana?
Paid plans have a seat minimum and no single-user option. Per-user pricing grows quickly with team size, and Advanced costs more than twice Starter. Key reporting, workload and goal features are limited to higher-tier plans.
Which platforms does Asana run on?
Asana is documented as available on: Web, Mobile apps.
When was the Asana profile last verified?
Sources for this profile were last reviewed on 15 Oct 2026. 5 sources are listed under Sources, and prices and plans can change, so confirm with the vendor.
Where this information comes from.
- Asana Pricing: Free & Paid Plans in 2026 Cloudwards Third-party Accessed 15 Oct 2026
- Asana pricing (2026): plans, costs, and ROI explained Gend Third-party Accessed 15 Oct 2026
- Asana Pricing (2026): Personal, Starter, and Advanced Plan Breakdown TinyCommand Third-party Accessed 15 Oct 2026
- How much does Asana cost in 2026? Automation Atlas Third-party Accessed 15 Oct 2026
- Asana Pricing (April 2026) Temperstack Third-party Accessed 15 Oct 2026
Secondary-source profile. Vendor pages were not reviewed directly for this profile. Facts and prices are corroborated across independent third-party sources and may differ from the vendor's current pages. Confirm with the vendor before buying.
Plan names, prices and feature tiers are corroborated across independent third-party guides. Asana's own pages were not reviewed directly and capabilities were not tested.
Stack18 has not tested this product or received anything from the vendor for this profile. Editorial summaries of vendor information are not endorsements. Confirm details with the vendor before buying.
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