Moosend
A low-cost email marketing and automation platform owned by Sitecore, with unlimited sends from $9 a month and a 30-day free trial.
- Free trial
- Tiered by volume
- Cloud
- AI features
- Independent sources
- Verified 13 Nov 2026Sources are dated on this profile
- 2 sourcesLinked, typed and dated
- Independent third-party sourcesHow this profile was compiled
- Not an endorsementStack18 has not tested this product
What is Moosend?
Moosend is an email marketing and marketing automation platform owned by Sitecore that offers newsletters, automation workflows, landing pages and forms, priced by contact count from $9 a month with unlimited emails.
- Best forBudget-conscious SMBs that need automation
- Team size fitSmall teams, Mid-size teams
- PricingPro from $9 a month for 500 contacts, unlimited sends.
- Main limitationNo free plan after the trial.
- AlternativesMailerLite, Brevo, Mailchimp, GetResponse · compare all
Moosend overview: who it is for and what it does.
Moosend competes on price and simplicity. The Pro plan includes unlimited sends, automation workflows, landing pages, forms, SMTP sending and five team users, priced only by the number of contacts.
A 2026 pricing review reports Pro from $9 a month for 500 contacts up to $315 a month for 50,000. Discounts are 20 percent for annual billing, 15 percent for six-month prepayment and 25 percent for non-profits. Moosend+ adds paid extras such as transactional email, dedicated IPs, custom reporting and SSO, and Enterprise is quoted.
There is no free plan, but a 30-day trial covers 1,000 subscribers with unlimited emails, limited to one form, landing page and automation. A pay-as-you-go option sells non-expiring credits from $350 for 350,000 sends.
Main problem it solves
Gives small and mid-size marketers automation and unlimited sending at a low price per contact.
Typical customer segment
Small and mid-size businesses, e-commerce stores and agencies that send often to modest lists.
Target users
- Marketers building automated journeys
- E-commerce teams sending cart and product emails
- Agencies managing client newsletters
Primary use cases
- Newsletters
- Welcome and abandoned-cart automations
- Landing pages and forms
- Product recommendations
- Transactional email (Moosend+)
What makes it distinct
- Unlimited sends on every paid plan.
- Low entry price for automation.
- Pay-as-you-go credits for irregular senders.
Moosend features explained.
Email and automation
- Unlimited emails
- All Pro plans.
- Automation workflows
- Visual builder with recipes.
- Segmentation and personalisation
- Behavioural segments and dynamic content.
Growth tools
- Landing pages
- Included on Pro.
- Forms
- Pop-ups and embedded forms.
- SMTP server
- Send through Moosend SMTP.
Moosend+ and Enterprise
- Transactional email
- Paid add-on.
- Dedicated IP
- Add-on.
- SSO/SAML and custom reporting
- Add-ons or Enterprise.
Moosend pricing and plans.
Figures reported by independent sources; vendor page not reviewed directly. Checked 13 Nov 2026 against Email Vendor Selection · TechRadar.
Pricing model
Monthly subscription by contact count with discounts for prepayment; pay-as-you-go credits available.
Free plan
No
Free trial
Yes (30 days, 1,000 subscribers)
Moosend plans and prices (USD)
Pro
From $9 a month (500 contacts) to $315 (50,000)
Monthly; 20% off annual
Unlimited sends, automation, landing pages, 5 users.
Moosend+
Pro price plus add-ons
Quote for add-ons
Transactional email, dedicated IP, SSO, custom reports.
Enterprise
Custom
Contact sales
Unlimited users, account manager, priority support.
Pay as you go
From $350 for 350,000 sends
Credits do not expire
For irregular senders.
Figures are from a 2026 third-party pricing review. Add-on prices are not published. Moosend has been part of Sitecore since 2021.
Prices change. Confirm current plans and terms on the vendor's site before you decide.
Visit official website (external) ↗See alternativesMoosend integrations, API and platforms.
Important integrations
- Shopify, WooCommerce and Magento
- WordPress
- Salesforce (reported)
- Zapier
Supported platforms
- Web
API
REST API.
Data import and export
CSV import and integrations.
Check e-commerce connectors for product recommendations and cart automations.
Moosend pros and cons.
Strengths, limitations and best fit. Each point cites a source; editorial summaries are not customer reviews.
Strengths
Limitations
Best for
- Budget-conscious SMBs that need automation
- E-commerce stores sending frequent campaigns
- Agencies wanting low per-contact prices
May be less suited to
- Teams that need a permanent free plan
- Buyers needing phone support
Top Moosend alternatives and competitors.
MailerLite
An affordable email marketing platform with a free plan for 250 subscribers and paid Comfort and Power plans…
Explore →Related productBrevo
A multichannel marketing platform, formerly Sendinblue, priced by emails sent rather than contacts, with a…
Explore →Related productMailchimp
An email and marketing automation platform priced by contact count, with a free plan for 250 contacts and…
Explore →Related productGetResponse
An email marketing platform with webinars, courses and funnels, a free plan for 500 contacts and paid plans…
Explore →Moosend compared with similar email marketing software.
Summaries come from each profile. This is a side-by-side aid, not a ranking.
| Product | Pricing model | Free plan | Starting price | Best for |
|---|---|---|---|---|
| Moosend | Tiered by volume | No | Pro from $9 a month for 500 contacts, unlimited sends. | Budget-conscious SMBs that need automation |
| MailerLite | Tiered by volume | Yes | Free for up to 250 subscribers; Comfort reported from $12 per month and Power from $25… | Small businesses that want low-cost email with landing pages |
| Brevo | Tiered by volume | Yes | Free plan with 300 emails a day; paid plans reported from $9 per month (Starter, 5,000… | Senders with large contact lists but modest sending volume |
| Mailchimp | Tiered by volume | Yes | Free for up to 250 contacts; paid plans reported from $13 per month (Essentials, 500… | Small businesses that want a well-known all-round email tool |
| GetResponse | Tiered by volume | Yes | Free for up to 500 contacts; Starter reported at $19 per month or $15.58 billed annually… | Marketers who want email, funnels and webinars in one tool |
| ActiveCampaign | Tiered by volume | No | No free plan; plans reported from $15 per month billed yearly (Starter, 1,000 contacts). | Teams that need deep automation and segmentation |
Moosend vs competitors: head-to-head comparisons.
Moosend questions and answers
What is Moosend used for?
Moosend is used for newsletters, welcome and abandoned-cart automations, landing pages and forms and product recommendations.
Does Moosend have a free plan?
No. Moosend does not offer a permanent free plan in the sources reviewed. Free trial: Yes (30 days, 1,000 subscribers).
How much does Moosend cost?
Pro from $9 a month for 500 contacts, unlimited sends. Figures are from a 2026 third-party pricing review.
What is the difference between Moosend Pro and Pay as you go?
Pro is listed at From $9 a month (500 contacts) to $315 (50,000) (Unlimited sends, automation, landing pages, 5 users). Pay as you go is listed at From $350 for 350,000 sends (For irregular senders). Confirm current plan contents with the vendor.
What are the main alternatives to Moosend?
The main alternatives to Moosend covered on Stack18 are MailerLite, Brevo, Mailchimp and GetResponse. MailerLite may suit small businesses that want low-cost email with landing pages. Brevo may suit senders with large contact lists but modest sending volume. Mailchimp may suit small businesses that want a well-known all-round email tool. See the Moosend alternatives guide for a side-by-side table.
What integrations does Moosend support?
Documented integrations include Shopify, WooCommerce and Magento, WordPress, Salesforce (reported) and Zapier. API: REST API.
What are the limitations of Moosend?
No free plan after the trial. Add-on prices are not published. No phone support, even on Enterprise.
Which platforms does Moosend run on?
Moosend is documented as available on: Web.
When was the Moosend profile last verified?
Sources for this profile were last reviewed on 13 Nov 2026. 2 sources are listed under Sources, and prices and plans can change, so confirm with the vendor.
Where this information comes from.
- Moosend Pricing 2026 Email Vendor Selection Third-party Accessed 13 Nov 2026
- Moosend review 2026 TechRadar Third-party Accessed 13 Nov 2026
Secondary-source profile. Vendor pages were not reviewed directly for this profile. Facts and prices are corroborated across independent third-party sources and may differ from the vendor's current pages. Confirm with the vendor before buying.
Plan names, prices and features were checked against the sources listed on 13 Nov 2026. Capabilities were not tested.
Stack18 has not tested this product or received anything from the vendor for this profile. Editorial summaries of vendor information are not endorsements. Confirm details with the vendor before buying.
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