AWeber
A long-running email marketing tool for small businesses and creators, with a free plan for 500 subscribers and Lite and Plus paid plans priced by list size.
- Free plan
- Free trial
- Tiered by volume
- Cloud
- AI features
- Independent sources
- Verified 13 Nov 2026Sources are dated on this profile
- 2 sourcesLinked, typed and dated
- Independent third-party sourcesHow this profile was compiled
- Not an endorsementStack18 has not tested this product
What is AWeber?
AWeber is an email marketing platform for small businesses and creators that provides newsletters, autoresponders, landing pages and automations, with a free plan for up to 500 subscribers and paid Lite and Plus plans priced by subscriber count.
- Best forCreators and small businesses starting an email list
- Team size fitSolo and freelancers, Small teams
- PricingFree for 500 subscribers; Lite from $12.50 a month billed annually.
- Main limitationLite caps automations and landing pages at three each.
- AlternativesMailchimp, MailerLite, Kit (ConvertKit), GetResponse · compare all
AWeber overview: who it is for and what it does.
AWeber has served small businesses since 1998 and is known for autoresponders and approachable support. It covers newsletters, drag-and-drop templates, sign-up forms, landing pages, simple automations and a basic commerce layer for selling products and subscriptions.
A 2026 pricing review lists Free for up to 500 subscribers and 3,000 emails a month, Lite at $15 a month ($12.50 billed annually) and Plus at $30 a month ($20 billed annually) at 500 subscribers. Lite limits landing pages and automations to three each and adds a 1 percent sales fee; Plus is unlimited, removes AWeber branding and lowers the fee to 0.6 percent.
At 10,000 subscribers the review reports Lite at $100 and Plus at $135 a month on monthly billing. A 14-day trial requires a card. Reviewers mention limited automation depth and dated templates compared with newer tools.
Main problem it solves
Helps small businesses and creators grow an email list and send newsletters and autoresponders without technical help.
Typical customer segment
Solo creators, coaches, bloggers and small businesses with lists of a few hundred to tens of thousands.
Target users
- Creators and bloggers sending newsletters
- Small business owners running autoresponders
- Course sellers using landing pages and sales tools
Primary use cases
- Newsletters
- Welcome and autoresponder sequences
- Landing pages and sign-up forms
- Selling digital products
- RSS-to-email
What makes it distinct
- Long-standing reputation for deliverability and support.
- Free plan for up to 500 subscribers.
- Built-in landing pages and commerce with low transaction fees on Plus.
AWeber features explained.
- Drag-and-drop editor and templates
- Included on all plans.
- Autoresponders
- Time-based follow-up sequences.
- RSS and blog broadcasts
- Automatic emails from blog posts.
Growth
- Sign-up forms and landing pages
- Three landing pages on Lite; unlimited on Plus.
- Segmentation
- One custom segment on Lite; unlimited on Plus.
- Commerce
- Sell products with a 1% (Lite) or 0.6% (Plus) fee.
Automation and reporting
- Automations
- One on Free, three on Lite, unlimited on Plus.
- Advanced reporting
- Plus.
- Team users
- Up to 3 on Lite; unlimited on Plus.
AWeber pricing and plans.
Figures reported by independent sources; vendor page not reviewed directly. Checked 13 Nov 2026 against Email Software Insights · Costbench.
Pricing model
Monthly or annual subscription priced by subscriber count; free plan up to 500 subscribers.
Free plan
Yes (500 subscribers)
Free trial
Yes (14 days, card required)
AWeber plans and prices (USD)
Free
$0
n/a
500 subscribers, 3,000 emails a month, 1 list, 1 automation, AWeber branding.
Lite
$15 a month; $12.50 billed annually
Monthly or annual
3 landing pages, 3 automations, 3 users, 1% sales fee.
Plus
$30 a month; $20 billed annually
Monthly or annual
Unlimited lists, pages, automations and users; no branding; 0.6% fee.
Unlimited
Custom
Contact sales
Large lists; quote only.
Prices shown are for 500 subscribers and rise with list size (Lite $100 and Plus $135 a month at 10,000 subscribers, monthly billing). Upgrades are automatic when you exceed a tier; downgrades are manual.
Prices change. Confirm current plans and terms on the vendor's site before you decide.
Visit official website (external) ↗See alternativesAWeber integrations, API and platforms.
Important integrations
- Shopify, WooCommerce and WordPress
- PayPal and Stripe
- Zapier
- Canva (reported)
Supported platforms
- Web
- iOS
- Android
API
Public REST API.
Data import and export
Import subscribers by CSV or copy-paste.
AWeber lists hundreds of integrations; confirm your e-commerce and form tools.
AWeber pros and cons.
Strengths, limitations and best fit. Each point cites a source; editorial summaries are not customer reviews.
Strengths
Limitations
Best for
- Creators and small businesses starting an email list
- Users who value phone and email support
- Sellers who want simple built-in commerce
May be less suited to
- Teams needing advanced, branching automation
- Large senders wanting usage-based pricing
Top AWeber alternatives and competitors.
Mailchimp
An email and marketing automation platform priced by contact count, with a free plan for 250 contacts and…
Explore →Related productMailerLite
An affordable email marketing platform with a free plan for 250 subscribers and paid Comfort and Power plans…
Explore →Related productKit (ConvertKit)
An email platform for creators, formerly ConvertKit, with a free Newsletter plan for up to 10,000 subscribers…
Explore →Related productGetResponse
An email marketing platform with webinars, courses and funnels, a free plan for 500 contacts and paid plans…
Explore →AWeber compared with similar email marketing software.
Summaries come from each profile. This is a side-by-side aid, not a ranking.
| Product | Pricing model | Free plan | Starting price | Best for |
|---|---|---|---|---|
| AWeber | Tiered by volume | Yes (500 subscribers) | Free for 500 subscribers; Lite from $12.50 a month billed annually. | Creators and small businesses starting an email list |
| Mailchimp | Tiered by volume | Yes | Free for up to 250 contacts; paid plans reported from $13 per month (Essentials, 500… | Small businesses that want a well-known all-round email tool |
| MailerLite | Tiered by volume | Yes | Free for up to 250 subscribers; Comfort reported from $12 per month and Power from $25… | Small businesses that want low-cost email with landing pages |
| Kit (ConvertKit) | Tiered by volume | Yes | Free Newsletter plan up to 10,000 subscribers; Creator reported from $33 per month billed… | Creators and solo businesses building a newsletter |
| GetResponse | Tiered by volume | Yes | Free for up to 500 contacts; Starter reported at $19 per month or $15.58 billed annually… | Marketers who want email, funnels and webinars in one tool |
| ActiveCampaign | Tiered by volume | No | No free plan; plans reported from $15 per month billed yearly (Starter, 1,000 contacts). | Teams that need deep automation and segmentation |
AWeber vs competitors: head-to-head comparisons.
AWeber questions and answers
What is AWeber used for?
AWeber is used for newsletters, welcome and autoresponder sequences, landing pages and sign-up forms and selling digital products.
Does AWeber have a free plan?
Yes. Yes (500 subscribers). Free trial: Yes (14 days, card required).
How much does AWeber cost?
Free for 500 subscribers; Lite from $12.50 a month billed annually. Prices shown are for 500 subscribers and rise with list size (Lite $100 and Plus $135 a month at 10,000 subscribers, monthly billing).
What is the difference between AWeber Lite and Plus?
Lite is listed at $15 a month; $12.50 billed annually (3 landing pages, 3 automations, 3 users, 1% sales fee). Plus is listed at $30 a month; $20 billed annually (Unlimited lists, pages, automations and users; no branding; 0.6% fee). Confirm current plan contents with the vendor.
What are the main alternatives to AWeber?
The main alternatives to AWeber covered on Stack18 are Mailchimp, MailerLite, Kit (ConvertKit) and GetResponse. Mailchimp may suit small businesses that want a well-known all-round email tool. MailerLite may suit small businesses that want low-cost email with landing pages. Kit (ConvertKit) may suit creators and solo businesses building a newsletter. See the AWeber alternatives guide for a side-by-side table.
What integrations does AWeber support?
Documented integrations include Shopify, WooCommerce and WordPress, PayPal and Stripe, Zapier and Canva (reported). API: Public REST API.
What are the limitations of AWeber?
Lite caps automations and landing pages at three each. Automation depth trails newer tools, per reviewers. Upgrades are automatic as lists grow; downgrades are manual.
Which platforms does AWeber run on?
AWeber is documented as available on: Web, iOS, Android.
When was the AWeber profile last verified?
Sources for this profile were last reviewed on 13 Nov 2026. 2 sources are listed under Sources, and prices and plans can change, so confirm with the vendor.
Where this information comes from.
- AWeber Pricing 2026 Email Software Insights Third-party Accessed 13 Nov 2026
- AWeber Free Plan 2026 Costbench Third-party Accessed 13 Nov 2026
Secondary-source profile. Vendor pages were not reviewed directly for this profile. Facts and prices are corroborated across independent third-party sources and may differ from the vendor's current pages. Confirm with the vendor before buying.
Plan names, prices and features were checked against the sources listed on 13 Nov 2026. Capabilities were not tested.
Stack18 has not tested this product or received anything from the vendor for this profile. Editorial summaries of vendor information are not endorsements. Confirm details with the vendor before buying.
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