Serpstat
An affordable SEO platform with Individual, Team and Agency plans from $50 a month ($31 billed annually) and a 7-day trial.
- Free trial
- Monthly subscription
- Cloud
- API
- Independent sources
- Verified 10 Nov 2026Sources are dated on this profile
- 1 sourceLinked, typed and dated
- Independent third-party sourcesHow this profile was compiled
- Not an endorsementStack18 has not tested this product
What is Serpstat?
Serpstat is an SEO platform for keyword research, rank tracking, site audits and competitor analysis, sold in Individual, Team, Team x2 and Agency plans.
- Best forFreelancers and small agencies that want a full SEO toolkit for less
- Team size fitSmall teams, Mid-size teams
- PricingIndividual reported at $50 per month or $31 billed annually.
- Main limitationThere is no free plan.
- AlternativesSE Ranking, Semrush, Ahrefs, Ubersuggest · compare all
Serpstat overview: who it is for and what it does.
Serpstat is an SEO platform with keyword research, rank tracking, site audit and competitor analysis, popular with freelancers and small agencies.
A tracker last verified in September 2026 lists Individual at $50 a month ($31 annually), Team at $100 ($71), Team x2 at $169 and Agency at $410 ($321). Limits rise from 5 projects and 100 daily searches to unlimited projects and 5,000 searches.
A 7-day trial requires a refundable $1 verification charge. API access is unlocked on Team and Agency.
Main problem it solves
Gives small agencies a broad SEO toolkit at a lower price.
Typical customer segment
Freelancers and small to mid-size agencies.
Target users
- Freelance SEOs
- Small agencies
- In-house marketers
Primary use cases
- Keyword research
- Rank tracking
- Site audits
- Competitor analysis
- API data
What makes it distinct
- Large annual discounts.
- API from the Team plan.
- Position checks as the main limit.
Serpstat features explained.
Individual
- Projects
- 5.
- Daily searches
- 100.
- Position checks
- 10,000 a month.
Team
- Projects
- Unlimited.
- Daily searches
- 500.
- API
- Unlocked.
Agency
- Daily searches
- 5,000.
- Position checks
- 500,000 a month.
- Phone support
- Included.
Serpstat pricing and plans.
Figures reported by independent sources; vendor page not reviewed directly. Checked 10 Nov 2026 against Front Desk Review.
Pricing model
Monthly or annual subscription by plan.
Free plan
No
Free trial
Yes (7 days, $1 verification)
Serpstat plans and prices (USD)
Individual
$50 per month; $31 billed annually
Monthly or annual
5 projects.
Team
$100 per month; $71 billed annually
Monthly or annual
Unlimited projects, API.
Team x2
$169 per month
Monthly or annual
1,000 daily searches.
Agency
$410 per month; $321 billed annually
Monthly or annual
5,000 daily searches, phone support.
The tracker flags its Individual price as stale and its annual figures as derived. Confirm with Serpstat.
Prices change. Confirm current plans and terms on the vendor's site before you decide.
Visit official website (external) ↗See alternativesSerpstat integrations, API and platforms.
Important integrations
- API (Team and Agency)
Supported platforms
- Web
API
API access on Team and Agency.
Data import and export
Not reviewed for this profile.
Integration coverage was not assessed in full. Check Serpstat's integrations directory and documentation for your tools.
Serpstat pros and cons.
Strengths, limitations and best fit. Each point cites a source; editorial summaries are not customer reviews.
Strengths
Limitations
Best for
- Freelancers and small agencies that want a full SEO toolkit for less
- Teams that need API access
- Agencies tracking many positions
May be less suited to
- Users wanting a free plan
- Enterprises
Top Serpstat alternatives and competitors.
SE Ranking
A cost-effective SEO platform with Core and Growth plans from $129 a month, unlimited projects on Growth…
Explore →Related productSemrush
An all-in-one SEO and online visibility platform with Pro, Guru and Business plans from about $140 a…
Explore →Related productAhrefs
An SEO platform known for backlink data, with a free tier for your own sites and paid plans from $29…
Explore →Related productUbersuggest
A budget SEO tool from Neil Patel's NP Digital with Individual, Business and Enterprise plans from $12 a…
Explore →Serpstat compared with similar SEO software.
Summaries come from each profile. This is a side-by-side aid, not a ranking.
| Product | Pricing model | Free plan | Rank tracking | Backlink data | AI search tracking |
|---|---|---|---|---|---|
| Serpstat | Monthly or annual by plan | No; 7-day trial | 10,000 to 500,000 checks a month | Yes | Not reviewed |
| Ahrefs | Monthly by plan; credits on Lite | Yes (own verified sites) | Yes (separate limits) | Yes (core strength) | Brand Radar AI add-on |
| Mangools | Monthly by plan | No; 10-day trial | 200 to 1,500 keywords | Yes (LinkMiner) | AI Search Watcher |
| Moz Pro | Monthly by plan | Free tools; 30-day trial | 50 to 3,000 keywords | Yes (Link Explorer) | Not reviewed |
| Screaming Frog SEO Spider | Annual licence per user (EUR) | Yes (500 URLs) | No | No | Not reviewed |
| SE Ranking | Monthly by plan; add-ons | No; free trial | 2,000 to 5,000 checks a day | Yes | AI Search add-on |
Serpstat vs competitors: head-to-head comparisons.
No head-to-head comparison involving Serpstat is published yet. The Serpstat alternatives guide compares it with SE Ranking, Semrush, Ahrefs and Ubersuggest in one table.
Serpstat discussions and buying questions.
No published discussions mention this product yet.
Serpstat questions and answers
What is Serpstat used for?
Serpstat is an SEO platform for keyword research, rank tracking, site audits and competitor analysis, sold in Individual, Team, Team x2 and Agency plans. Typical uses include keyword research, rank tracking, site audits, competitor analysis.
How much does Serpstat cost?
A September 2026 tracker lists Individual $50, Team $100, Team x2 $169 and Agency $410 a month, with lower annual rates.
Does Serpstat have an API?
Yes, on Team and Agency plans.
Does Serpstat have a free trial?
Yes, 7 days with a refundable $1 charge.
What are the main alternatives to Serpstat?
The main alternatives to Serpstat covered on Stack18 are SE Ranking, Semrush, Ahrefs and Ubersuggest. SE Ranking may suit agencies and small teams that want rank tracking at scale for less. Semrush may suit marketing teams that want one broad SEO and competitive research suite. Ahrefs may suit SEO teams that rely on backlink and competitor data. See the Serpstat alternatives guide for a side-by-side table.
What are the pros and cons of Serpstat?
Strengths: Annual billing roughly halves the Individual price. Team includes unlimited projects and API access. Limitations: There is no free plan. The trial needs a $1 verification charge.
Who is Serpstat best for?
Serpstat may suit freelancers and small agencies that want a full SEO toolkit for less; teams that need API access; agencies tracking many positions. It may be less suited to users wanting a free plan; enterprises.
What integrations does Serpstat support?
Documented integrations and ecosystem items include API (Team and Agency). API: API access on Team and Agency.
When was the Serpstat profile last verified?
Sources for this profile were last reviewed on 10 Nov 2026. 1 source is listed under Sources, and prices and plans can change, so confirm with the vendor.
Where this information comes from.
- Serpstat pricing (2026): plans, cost, and compliance Front Desk Review Third-party Accessed 10 Nov 2026
Secondary-source profile. Vendor pages were not reviewed directly for this profile. Facts and prices are taken from independent third-party sources and may differ from the vendor's current pages. Confirm with the vendor before buying.
Prices come from a tracker last verified 3 September 2026. Capabilities were not tested.
Stack18 has not tested this product or received anything from the vendor for this profile. Editorial summaries of vendor information are not endorsements. Confirm details with the vendor before buying.
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