Qualified (Piper)
The Salesforce-native inbound AI SDR, Piper, which engages website visitors by text, voice and video and books meetings; Salesforce closed its $1.2 billion acquisition of Qualified in April 2026.
- Autonomous agent
- Mixed sources
- Verified 13 Nov 2026Sources are dated on this profile
- 9 sourcesLinked, typed and dated
- Vendor and third-party sourcesHow this profile was compiled
- Not an endorsementStack18 has not tested this product
What is Qualified (Piper)?
Qualified is an agentic marketing platform built around Piper, an AI SDR agent that engages inbound website visitors in real time by text, voice and video, qualifies them, answers product questions, books meetings and follows up by email. It is Salesforce-native and sold in quoted Premier, Enterprise and Ultimate packages.
- Best forB2B companies on Salesforce with strong web traffic
- PricingQuoted annual packages; reported from about $40,000 a year.
- Main limitationNo public prices; contracts reported in five figures.
- AlternativesWarmly · Salesforce Agentforce · 11x · compare all
Qualified (Piper) overview: who it is for and what it does.
Qualified started in conversational marketing, as a Salesforce-native rival to Drift, and repositioned around Piper, an AI SDR agent that greets target accounts on the website, answers questions, qualifies them against the ICP, books meetings with reps and sends personalised follow-up emails. All plans include AI SDR Agent Studio, Agent Spotlight, account segmentation with waterfall enrichment and Salesforce integration.
Salesforce agreed to acquire Qualified in December 2025 and closed the deal on 1 April 2026 for consideration of about $1.2 billion, positioning Piper as its inbound pipeline agent alongside outbound agents. Pricing is quoted for Premier, Enterprise and Ultimate packages; independent trackers report contracts starting around $40,000 and list prices around $68,000 a year.
Main problem it solves
Converts high-intent website traffic into meetings around the clock without waiting for a human rep.
Typical customer segment
Mid-market and enterprise B2B companies on Salesforce.
Target users
- Sales development teams
- Revenue and growth leaders
- Founders doing outbound
Primary use cases
- Inbound website visitor engagement
- Lead qualification and routing
- Meeting booking from the website
- Personalised follow-up email
What makes it distinct
- Salesforce-native and now owned by Salesforce.
- Text, voice and video conversations on the website.
- Highly rated on G2.
Qualified (Piper) features explained.
Piper AI SDR
- Website conversations
- Engages visitors by text, voice and video.
- Qualification and booking
- Qualifies against ICP and books meetings.
- Follow-up email
- Sends personalised follow-ups.
Platform
- AI SDR Agent Studio
- Configure Piper's behaviour.
- Agent Spotlight
- Real-time visitor intelligence.
- Waterfall enrichment
- Account segmentation.
Qualified (Piper) pricing and plans.
Figures reported consistently by independent sources; vendor page not reviewed directly. Checked 13 Nov 2026 against MarketBetter · 11x (competitor) · Artisan (competitor).
Pricing model
Annual packages (Premier, Enterprise, Ultimate) quoted by traffic, reps and AI usage.
Free plan
No free plan.
Free trial
No self-serve trial documented.
Qualified (Piper) plans and prices (USD)
-
Premier
Custom (reported from about $40,000 a year)
Annual
Piper, Agent Studio, Spotlight, Salesforce integration.
-
Enterprise
Custom (list around $68,000 a year reported)
Annual
Advanced signals and features.
-
Ultimate
Custom
Annual
Multiple agent profiles and instances for high volume.
Qualified publishes package names but no prices; dollar figures are from third-party trackers and Vendr data.
Prices change. Confirm current plans and terms on the vendor's site before you decide.
Visit official website (external) ↗See alternativesQualified (Piper) integrations, API and platforms.
Important integrations
- Salesforce
- Salesforce Marketing Cloud
- 6sense
- Demandbase
- Outreach
- Salesloft
- 20+ GTM systems
Supported platforms
- Web (cloud)
- Website chat
- Voice
- Video
API
Not reviewed for this profile.
Data import and export
Knowledge is imported from help centres, documents and connected systems; export options were not reviewed.
Integration availability can depend on plan. Confirm with the vendor before you rely on a specific connector.
How Qualified (Piper) works as an AI product.
Attributes are listed only where documented. We do not infer autonomy levels, certifications or model capabilities.
Classification: Autonomous agent. Completes multi-step tasks with tools and limited supervision, as documented by the vendor. Developer: Qualified, part of Salesforce.
| Attribute | Details |
|---|---|
| Supported models | GPT-4 cited by one directory; current models not documented. [9] |
| Tools and integrations | Salesforce CRM plus 20+ GTM systems. [2] |
| Ability to execute actions | Engages, qualifies, books meetings and routes to reps. [4] |
| Execution environment | Not documented in the sources reviewed. |
| Human-in-the-loop controls | Routes to human reps within configured guardrails. [4] |
| Permissions and access | Not documented in the sources reviewed. |
| Memory and context | Not documented in the sources reviewed. |
| Deployment options | Cloud; Salesforce-native. [7] |
| Data handling and privacy | Not documented in the sources reviewed. |
| Security and compliance | Not documented in the sources reviewed. |
| Pricing and usage limits | Not documented in the sources reviewed. |
| Languages and platforms | Not documented in the sources reviewed. |
| Limitations and known constraints | Quote-only pricing; best on Salesforce. [3] |
Primary tasks
- Researching prospects
- Writing and sending outreach
- Booking meetings
Best-fit workflows
- Outbound prospecting
- Inbound lead follow-up
- Account-based campaigns
Qualified (Piper) pros and cons.
Strengths, limitations and best fit. Each point cites a source; editorial summaries are not customer reviews.
Strengths
Limitations
Best for
- B2B companies on Salesforce with strong web traffic
- Marketing teams converting inbound demand
- Enterprises wanting a first-party Salesforce agent
May be less suited to
- Teams without Salesforce
- Small sites with low traffic
Top Qualified (Piper) alternatives and competitors.
Qualified (Piper) alternatives
Teams look for Qualified alternatives when they are not on Salesforce, want published pricing, or need…
Explore →Related productWarmly
An AI revenue orchestration platform that identifies website visitors down to the person, engages them with…
Explore →Related productSalesforce Agentforce
Salesforce's platform for building and running AI agents on CRM data, sold through Flex Credits ($500 per…
Explore →Related product11x
Sells AI "digital workers" for go-to-market teams: Alice, an autonomous outbound SDR, and Julian, an…
Explore →Qualified (Piper) compared with similar AI sales agents.
Summaries come from each profile. This is a side-by-side aid, not a ranking.
| Product | Channels | AI models | Free tier | Pricing model | Human oversight |
|---|---|---|---|---|---|
| Qualified (Piper) | Website chat, voice, video and email | Not documented (GPT-4 cited) | No | Quoted annual packages | Routes to human reps |
| 11x | Email, LinkedIn and phone | Not disclosed | No | Annual tiers; Growth $3,750 a month | Campaign settings; replies handled by AI |
| AiSDR | Email and LinkedIn | Not disclosed | No | Monthly plans from $250 by contact volume | Campaign configuration; optional managed service |
| Amplemarket | Email, LinkedIn and phone | Not disclosed | No (14-day trial) | Startup $600 a month; higher tiers quoted | Reps review and send drafts |
| Artisan | Email, LinkedIn and phone dialer | Not disclosed | No (trial reported) | Usage credits; from $250 a month | Configurable autonomy |
| Nooks | Phone dialer, sequences and email | Not disclosed | No | Custom; reported $4K to $5K per user a year | Reps work alongside agents |
Qualified (Piper) vs competitors: head-to-head comparisons.
Qualified (Piper) discussions and buying questions.
Qualified (Piper) questions and answers
What is Qualified (Piper) used for?
Qualified is an agentic marketing platform built around Piper, an AI SDR agent that engages inbound website visitors in real time by text, voice and video, qualifies them, answers product questions, books meetings and follows up by email. It is Salesforce-native and sold in quoted Premier, Enterprise and Ultimate packages.
Is Qualified (Piper) free?
No free plan.
How much does Qualified (Piper) cost?
Quoted annual packages; reported from about $40,000 a year.
Which models does Qualified (Piper) support?
GPT-4 cited by one directory; current models not documented.
Did Salesforce buy Qualified?
Yes. Salesforce agreed to acquire Qualified in December 2025 and closed the deal on 1 April 2026 for consideration of about $1.2 billion.
What are the limitations of Qualified (Piper)?
No public prices; contracts reported in five figures. Less suited to teams not on Salesforce. Inbound focus; outbound needs other tools.
Which platforms does Qualified (Piper) run on?
Qualified (Piper) is documented as available on: Web (cloud), Website chat, Voice, Video, Email.
Is Qualified (Piper) an AI agent or an AI assistant?
We classify Qualified (Piper) as: Autonomous agent. Completes multi-step tasks with tools and limited supervision, as documented by the vendor. The classification is based on vendor documentation and is not an endorsement.
What are the main alternatives to Qualified (Piper)?
The main alternatives to Qualified (Piper) covered on Stack18 are Warmly, Salesforce Agentforce, 11x and Fin AI Agent. See the Qualified (Piper) alternatives guide for a side-by-side table.
When was the Qualified (Piper) profile last verified?
Sources for this profile were last reviewed on 13 Nov 2026. 9 sources are listed under Sources, and prices and plans can change, so confirm with the vendor.
Where this information comes from.
- Salesforce Piper and Hunter AI SDR agents MarketBetter Third-party Accessed 13 Nov 2026
- Qualified pricing (2026) 11x (competitor) Third-party Accessed 13 Nov 2026 Written by a competing vendor.
- Qualified pricing and reviews (2026) Artisan (competitor) Third-party Accessed 13 Nov 2026 Written by a competing vendor.
- Qualified The AI Agent Index Third-party Accessed 13 Nov 2026
- Qualified pricing Toolradar Third-party Accessed 13 Nov 2026
- Qualified.com ToolDirectory.ai Third-party Accessed 13 Nov 2026
- Qualified review Stork Third-party Accessed 13 Nov 2026
- Qualified review 2026 SyncGTM Third-party Accessed 13 Nov 2026
- Qualified overview and pricing Subger Third-party Accessed 13 Nov 2026
Further official pages: Qualified (Piper) pricing (external)
Plans, features and status were checked against Qualified (Piper)'s published pages and the third-party sources listed. Agent behaviour was not tested, resolution rates quoted by vendors were not verified, and security certifications were not independently checked.
Stack18 has not tested this product or received anything from the vendor for this profile. Editorial summaries of vendor information are not endorsements. Confirm details with the vendor before buying.
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