monday CRM vs HubSpot: CRM Compared (2026)
monday CRM and HubSpot are both popular CRMs for growing teams.
- Verified 13 Nov 2026Sources are dated on this page
- 6 sourcesLinked, typed and dated
- No winner declaredFit depends on your criteria
- Not tested by Stack18Editorial summary of documented facts
monday CRM vs HubSpot: the short answer
monday CRM and HubSpot are both popular CRMs for growing teams. monday CRM is a customisable CRM on monday.com; HubSpot is built around a free Smart CRM.
monday CRM suits teams already on monday.com that want flexible boards and automations. HubSpot offers free tools and paid Hubs for sales, marketing and service.
We compare what the dated sources support and mark the rest Unknown. No winner is declared: the better fit depends on your size, budget and how you work.
Choose monday CRM if you- Already use monday.com
- Want highly customisable boards
- Need forecasting on Pro
Choose HubSpot if you- Want to start free
- Plan to add marketing and service tools
- Want a large ecosystem
monday CRM and HubSpot at a glance.
One card per product, drawn from each full profile. Open a profile for features, pricing plans, limits and sources.
monday CRM
monday.com Ltd. · CRM Software
monday CRM is a sales CRM built on monday.com’s board platform that manages leads, contacts, deals and pipelines with customisable boards, email sync, automations and forecasting, sold per seat in Basic, Standard, Pro and Ultimate plans.
- Pricing
- Basic $12 per seat a month billed annually (3-seat minimum).
- Best for
- Sales teams already on monday.com
HubSpot
HubSpot, Inc. · CRM Software
HubSpot is a customer platform from HubSpot, Inc. that combines a CRM (Smart CRM) with product modules called Hubs for sales, marketing, customer service, content, data and revenue operations.
- Pricing
- Free tools; Sales Hub from $9 per seat per month billed annually (Starter).
- Best for
- Small teams that want to start on a free CRM and upgrade gradually
monday CRM vs HubSpot: feature-by-feature comparison.
Every row is drawn from the two profiles and their sources. Rows that differ are marked, and you can filter the table to show only those.
- YesDocumented
- PartialAvailable with limits or on some plans
- NoDocumented as unavailable
- UnknownNot documented in the sources reviewed
| Dimension |  monday CRM |  HubSpot |
|---|---|---|
| Product | ||
| Core model | Yesmonday CRM is a sales CRM built on monday.com’s board platform that manages leads, contacts, deals and pipelines with customisable boards, email sync, automations and… | YesHubSpot is a customer platform from HubSpot, Inc. that combines a CRM (Smart CRM) with product modules called Hubs for sales, marketing, customer service, content, data… |
| Product type | YesBoard-based sales CRM (SaaS) | YesCRM and sales platform (SaaS) |
| Vendor | Yesmonday.com Ltd. | YesHubSpot, Inc. |
| Pricing | ||
| Pricing model | YesPer user, seat or unit | YesPer user, seat or unit |
| Free planDiffers | NoNo | YesYes |
| Free trialDiffers | YesYes (14 days) | YesYes |
| Starting price | YesBasic $12 per seat a month billed annually (3-seat minimum). | YesFree tools; Sales Hub from $9 per seat per month billed annually (Starter). |
| Platform and deployment | ||
| PlatformsDiffers | YesWeb, iOS, Android, Desktop apps | YesWeb, iOS, Android |
| Deployment | YesCloud (SaaS) | YesCloud (SaaS) |
| Key integrations | YesGmail and Outlook; monday.com work management; Marketplace apps (some paid) | YesLinkedIn Sales Navigator; Stripe; Aircall |
| Fit | ||
| Team sizeDiffers | YesSmall teams, Mid-size teams | YesSmall teams, Mid-size teams, Large enterprises |
| Best for | YesSales teams already on monday.com | YesSmall teams that want to start on a free CRM and upgrade gradually |
| Built for India | UnknownNot flagged as India-specific in its profile | UnknownNot flagged as India-specific in its profile |
| AI | ||
| AI features | YesAI features documented on the profile | YesAI features documented on the profile |
monday CRM vs HubSpot pricing.
monday CRM pricing
Per seat per month, annual or monthly, with a three-seat minimum.
- Starting pointBasic $12 per seat a month billed annually (3-seat minimum).
- Free planNo
- Free trialYes (14 days)
From the monday CRM profile. Checked 13 Nov 2026.
All monday CRM plans and sources
HubSpot pricing
Per user, seat or unit
- Starting pointFree tools; Sales Hub from $9 per seat per month billed annually (Starter).
- Free planYes
- Free trialYes
From the HubSpot profile. Checked 15 Oct 2026.
All HubSpot plans and sourcesmonday CRM is $12, $17 and $28 per seat a month billed annually with a three-seat minimum. HubSpot has free tools and Sales Hub Starter from $9 per seat a month billed annually. HubSpot is cheaper to start.
List prices rarely tell the whole story. Check minimum terms, user or volume minimums, add-ons and taxes such as GST before comparing totals.
Prices and plans change. Confirm current terms with each vendor before you decide.
monday CRM vs HubSpot: implementation, ecosystem, AI and security.
Ease of implementation and trials
We did not test setup or migration for either product. monday CRM free trial: Yes (14 days). HubSpot free trial: Yes. Pilot one real process in each before committing.
Integrations and ecosystem
monday CRM: Gmail and Outlook; monday.com work management; Marketplace apps (some paid). HubSpot: LinkedIn Sales Navigator; Stripe; Aircall. Check each integration directory for the tools you actually use.
AI capabilities
monday CRM documents AI features on its profile. HubSpot documents AI features on its profile. We did not test output quality, so run both against a real task before treating AI as a deciding factor.
Deployment, security and administration
monday CRM runs as cloud (SaaS); HubSpot runs as cloud (SaaS). We did not review certifications or data residency in detail. Request current security documentation from both vendors if you are regulated.
monday CRM and HubSpot: each option, in balance.
monday CRM
Strengths and limitations from the profile
- Very customisable without admins.
- Clear plan ladder.
- 14-day Pro trial.
- Connects to monday.com work boards.
- Three-seat minimum.
- Basic lacks email integration.
- Campaigns module still in beta.
- App costs can add up.
HubSpot
Strengths and limitations from the profile
- A free tier with no onboarding fee gives teams a low-risk place to start.
- One platform covers CRM plus sales, marketing, service and other Hubs on shared customer data.
- HubSpot documents a clear tier ladder with stated limits for pipelines, workflows, reports and calling minutes.
- AI tools are included in the free plan and paid Sales Hub tiers, according to HubSpot's guide.
- Professional and Enterprise carry one-time onboarding fees of $1,500 and $3,500 on top of seat prices.
- Custom objects are limited to Sales Hub Enterprise, which matters for teams with non-standard data models.
- The free tier is limited to two users, includes HubSpot branding, and has no automation or sequences.
- Costs rise when seat counts grow or other Hubs are added, because each Hub is priced separately.
monday CRM or HubSpot: which fits which situation?
No overall winner is declared. The better choice depends on the criteria that matter most to you, so test both against your own requirements.
Choose monday CRM if you…
- Already use monday.com
- Want highly customisable boards
- Need forecasting on Pro
Choose HubSpot if you…
- Want to start free
- Plan to add marketing and service tools
- Want a large ecosystem
Switching between monday CRM and HubSpot.
Export contacts, companies and deals to CSV and import them, map fields and pipelines, and rebuild automations and email sync.
- Export a sample of your data and test an import into the other product.
- List the automations, integrations and permissions you would need to rebuild.
- Pilot with one team before a full cut-over.
- Check contract terms and notice periods with both vendors.
General guidance, not specific to either vendor. Confirm migration options with the vendors.
monday CRM vs HubSpot: questions and answers
What is the difference between monday CRM and HubSpot?
monday CRM and HubSpot are both popular CRMs for growing teams. monday CRM is a customisable CRM on monday.com; HubSpot is built around a free Smart CRM. monday CRM suits teams already on monday.com that want flexible boards and automations.
Is HubSpot cheaper than monday CRM?
To start, yes: HubSpot has free tools and Sales Hub Starter from $9 per seat, while monday CRM starts at $12 per seat with a three-seat minimum.
Does monday CRM have a free plan?
No, but it offers a 14-day trial.
Which suits monday.com users?
monday CRM, because it runs on the same work platform.
Which is better for small businesses, monday CRM or HubSpot?
monday CRM is documented for small teams, mid-size teams; HubSpot for small teams, mid-size teams, large enterprises. Choose monday CRM if you already use monday.com; choose HubSpot if you want to start free.
What are the alternatives to monday CRM and HubSpot?
Both are listed in Stack18’s CRM Software directory. See the monday CRM alternatives guide for sourced shortlists of competitors.
Where this comparison comes from.
- monday CRM pricing Costbench Third-party Accessed 13 Nov 2026
- monday CRM Pricing 2026: Real Cost at 3, 5, 10, 25 Seats Agiled Third-party Accessed 13 Nov 2026
- HubSpot's Sales Hub pricing guide HubSpot (blog.hubspot.com) Official Accessed 15 Oct 2026
- HubSpot vs Zoho CRM: Cheap to Start vs Cheap to Scale in 2026 Rework Third-party Accessed 27 Oct 2026
- HubSpot vs Zoho CRM: Honest Comparison (2026) Prospeo Third-party Accessed 27 Oct 2026
- HubSpot vs Zoho CRM: Which CRM is suitable for your team in 2026? Avoma Third-party Accessed 27 Oct 2026
Comparison rows summarise the sources listed and the two profiles. Confirm current details with each vendor. Stack18 has not tested either product.
Ready to test monday CRM and HubSpot?
Check each vendor's current pricing and terms, run both against a real scenario from your business, or talk to Stack18 if off-the-shelf software is not the answer.
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