Survicate vs Qualaroo: Customer Feedback Software Compared (2026)
Survicate and Qualaroo are two widely compared feedback platforms. Survicate collects customer feedback through website, in-product, email, link and mobile surveys, with AI analysis of responses. Qualaroo runs short "nudge" surveys on websites and in products, targeted by behaviour, to capture visitor and user feedback.
- Verified 10 Nov 2026Sources are dated on this page
- 3 sourcesLinked, typed and dated
- No winner declaredFit depends on your criteria
- Not tested by Stack18Editorial summary of documented facts
Survicate vs Qualaroo: the short answer
Survicate collects customer feedback through website, in-product, email, link and mobile surveys, with AI analysis of responses. Qualaroo runs short "nudge" surveys on websites and in products, targeted by behaviour, to capture visitor and user feedback. Both are feedback platforms, but they differ in pricing model, target team size and focus.
On pricing, Survicate is described as: monthly plans by response volume and features; Qualaroo as: monthly or annual plans. Both have a free option. Survicate lists a free option: 25 responses/mo. Qualaroo lists a free plan. Survicate is positioned for product and marketing teams running in-app and website surveys, and Qualaroo for teams collecting on-site and in-app visitor feedback.
Everything below is drawn from the two sourced profiles and the 3 dated sources listed at the end. Where a source does not document something it is marked Unknown, and third-party estimates are labelled. No winner is declared: the better fit depends on your size, budget and requirements.
Survicate and Qualaroo at a glance.
One card per product, drawn from each full profile. Open a profile for features, pricing plans, limits and sources.
Survicate
Survicate · Customer Feedback Software
Survicate collects customer feedback through website, in-product, email, link and mobile surveys, with AI analysis of responses.
- Pricing
- Free (25 responses a month); Starter $89; Growth $114 (annual); Pro $349; Enterprise $569 a month.
- Best for
- Product and marketing teams running in-app and website surveys
Qualaroo
Qualaroo · Customer Feedback Software
Qualaroo runs short "nudge" surveys on websites and in products, targeted by behaviour, to capture visitor and user feedback.
- Pricing
- Free; Essentials $19.99 annual ($39.99 monthly); Business $49.99 annual ($99.99 monthly); Enterprise quote.
- Best for
- Teams collecting on-site and in-app visitor feedback
Survicate vs Qualaroo: feature-by-feature comparison.
Every row is drawn from the sources listed below. Rows that differ are marked, and you can filter the table to show only those.
- YesDocumented
- PartialAvailable with limits or on some plans
- NoDocumented as unavailable
- UnknownNot documented in the sources reviewed
| Dimension |  Survicate |  Qualaroo |
|---|---|---|
| Product | ||
| Product typeDiffers | YesMulti-channel surveys | YesWebsite and in-app nudge surveys |
| VendorDiffers | YesSurvicate | YesQualaroo |
| Best forDiffers | YesProduct and marketing teams running in-app and website surveys | YesTeams collecting on-site and in-app visitor feedback |
| Pricing | ||
| Pricing modelDiffers | YesMonthly plans by response volume and features. | YesMonthly or annual plans. |
| Pricing summaryDiffers | YesFree (25 responses a month); Starter $89; Growth $114 (annual); Pro $349; Enterprise $569 a month. | PartialFree; Essentials $19.99 annual ($39.99 monthly); Business $49.99 annual ($99.99 monthly); Enterprise quote. |
| Free planDiffers | YesYes (25 responses/mo) | YesYes |
| Free trial | NoNot documented | NoNot documented |
| Customer Feedback Software criteria | ||
| Pricing model | YesFlat monthly | YesFlat monthly |
| Starting priceDiffers | Yes$89/mo | Yes$19.99/mo (annual) |
| FocusDiffers | YesMulti-channel surveys | YesNudge surveys |
| Best forDiffers | YesIn-app surveys | YesWebsite feedback |
| Fit and platform | ||
| Team size | YesSmall teams, Mid-size teams, Large enterprises | YesSmall teams, Mid-size teams, Large enterprises |
| Platforms | YesWeb | YesWeb |
| IntegrationsDiffers | YesHubSpot, Intercom, Mixpanel, Slack | YesHubSpot, Salesforce, Google Analytics, Slack |
| API | UnknownNot reviewed for this profile. | UnknownNot reviewed for this profile. |
Survicate vs Qualaroo pricing.
Plan names, prices and billing terms as reported in each profile's sources. Taxes, add-ons and discounts are excluded unless stated.
Survicate pricing
Monthly plans by response volume and features.
- Free$0 · Free
- Starter$89 per month · Monthly
- Growth$114 per month · Annual
- Pro$349 per month · Monthly
- Enterprise$569 per month · Annual
Prices from independent sources; treat as reported. CostBench (4 November 2026); Featurebase (16 June 2026). Currency: USD. Checked 10 Nov 2026.
All Survicate plans and sources
Qualaroo pricing
Monthly or annual plans.
- Free$0 · Free
- Essentials$19.99 per month · Annual ($39.99 monthly)
- Business$49.99 per month · Annual ($99.99 monthly)
- EnterpriseQuote · Annual
Prices from independent sources; treat as reported. CostBench (6 October 2026). Currency: USD. Checked 10 Nov 2026.
All Qualaroo plans and sourcesSurvicate vs Qualaroo: pricing model, ecosystem and fit.
Pricing model and cost drivers
Survicate: monthly plans by response volume and features. CostBench (4 November 2026); Featurebase (16 June 2026). Qualaroo: monthly or annual plans. CostBench (6 October 2026). Model costs at your real seat count, usage and contract term before comparing headline prices.
What sets each apart
The Survicate profile highlights: many channels; free plan; published ladder. The Qualaroo profile highlights: behaviour targeting; low entry price; money-back guarantee.
Integrations and ecosystem
Survicate integrations named in its sources: HubSpot, Intercom, Mixpanel and Slack. Qualaroo: HubSpot, Salesforce, Google Analytics and Slack. Check that the connectors you rely on exist on the plan you would buy.
Deployment and team fit
Survicate runs on Web and is documented for small teams, mid-size teams and large enterprises. Qualaroo runs on Web and is documented for small teams, mid-size teams and large enterprises. We did not test setup or migration.
Survicate and Qualaroo: each option, in balance.
Each point is linked to a dated source on the product's profile.
Survicate
Strengths and limitations from the profile
- Free plan.
- Many survey channels.
- Published price ladder.
- Free plan has 25 responses a month.
- Pro and Enterprise cost much more.
- Prices vary by billing term.
Qualaroo
Strengths and limitations from the profile
- Free plan.
- Low annual pricing.
- No auto-renewal reported.
- Branding removal costs extra.
- Pageview caps.
- Some prices marked unverified.
Survicate or Qualaroo: which fits which situation?
No overall winner is declared. The better choice depends on the criteria that matter most to you, so test both against your own requirements.
Choose Survicate if you are…
- Product and marketing teams running in-app and website surveys
- SaaS companies
- UX researchers
Less suited to: public review collection; enterprise CXM programmes.
See the Survicate profile
Choose Qualaroo if you are…
- Teams collecting on-site and in-app visitor feedback
- UX research
- Conversion teams
Less suited to: review collection; enterprise CXM.
See the Qualaroo profileSwitching between Survicate and Qualaroo.
Moving off Survicate or Qualaroo means exporting historical responses, scores and contacts, re-creating survey logic, triggers and branding, reconnecting CRM, help desk or store integrations, and re-embedding widgets. Run both tools side by side for one survey cycle so trend lines stay comparable. Run one real survey or review campaign in each shortlisted tool for a month, then compare response rates, analysis and how easily feedback reaches the owning team.
- Export a sample of your data and test an import into the other product.
- List the automations, integrations and permissions you would need to rebuild.
- Compare total cost at your real volume, including add-ons and services.
- Pilot with one team before a full cut-over.
- Check contract terms and notice periods with both vendors.
General guidance, not specific to either vendor. Confirm migration options with the vendors.
Survicate vs Qualaroo: questions and answers
What is the difference between Survicate and Qualaroo?
Survicate collects customer feedback through website, in-product, email, link and mobile surveys, with AI analysis of responses. Qualaroo runs short "nudge" surveys on websites and in products, targeted by behaviour, to capture visitor and user feedback. Both are feedback platforms, but they differ in pricing model, target team size and focus. Survicate is positioned for product and marketing teams running in-app and website surveys; Qualaroo for teams collecting on-site and in-app visitor feedback.
Is Survicate cheaper than Qualaroo?
It depends on your volume and plan. Survicate: Free (25 responses a month); Starter $89; Growth $114 (annual); Pro $349; Enterprise $569 a month. Qualaroo: Free; Essentials $19.99 annual ($39.99 monthly); Business $49.99 annual ($99.99 monthly); Enterprise quote. Compare both at your real seat count, usage and contract term.
Do Survicate or Qualaroo have a free plan?
Both have a free option. Survicate lists a free option: 25 responses/mo. Qualaroo lists a free plan. Survicate free trial: Not documented. Qualaroo free trial: Not documented.
Survicate or Qualaroo: which is better for small teams?
Survicate and Qualaroo are both documented for small teams. Survicate suits product and marketing teams running in-app and website surveys; Qualaroo suits teams collecting on-site and in-app visitor feedback. Neither is best for everyone.
What are the main limitations of Survicate and Qualaroo?
Survicate: Free plan has 25 responses a month. Qualaroo: Branding removal costs extra.
How much does Survicate cost?
Starter is $89, Growth $114 (annual), Pro $349 and Enterprise $569 a month, per CostBench (November 2026).
How much does Qualaroo cost?
Essentials is $19.99 and Business $49.99 a month billed annually, per CostBench (October 2026).
What are the alternatives to Survicate and Qualaroo?
Stack18 has alternatives guides for both: Survicate alternatives and Qualaroo alternatives, each comparing at least four other feedback platforms on pricing, free plan, features and fit. The Customer Feedback Software category lists every profile.
Where this comparison comes from.
- Survicate alternatives and pricing (verified 4 November 2026) CostBench Third-party Accessed 11 Nov 2026
- 8 Best Delighted Alternatives for 2026 (16 June 2026) Featurebase (competitor blog) Competitor Accessed 11 Nov 2026
- Qualaroo plans and pricing (checked 6 October 2026) CostBench Third-party Accessed 11 Nov 2026
This comparison summarises the Survicate and Qualaroo profiles and their sources. Third-party figures are labelled; confirm current pricing and terms with each vendor. Stack18 has not tested these products.
Ready to test Survicate and Qualaroo?
Check each vendor's current pricing and terms, run both against a real scenario from your business, or talk to Stack18 if off-the-shelf software is not the answer.
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