Crazy Egg vs Hotjar: Heatmap Compared (2026)
Crazy Egg and Hotjar are two of the best-known heatmap and session recording tools for websites.
- Verified 13 Nov 2026Sources are dated on this page
- 3 sourcesLinked, typed and dated
- No winner declaredFit depends on your criteria
- Not tested by Stack18Editorial summary of documented facts
Crazy Egg vs Hotjar: the short answer
Crazy Egg and Hotjar are two of the best-known heatmap and session recording tools for websites. Crazy Egg bundles A/B testing with its visual reports, while Hotjar, now part of Contentsquare, pairs heatmaps and recordings with on-site surveys and free Basic plans.
The main difference is testing versus listening. Crazy Egg lets marketers run A/B tests and track errors without a separate tool (from the Plus plan). Hotjar is stronger for collecting visitor feedback through surveys and has a free entry point.
We compare what the dated sources support and mark the rest Unknown. No winner is declared: the better fit depends on your size, budget and how you work.
Choose Crazy Egg if you- Want A/B testing in the same tool as heatmaps
- Need error tracking (Plus and above)
- Want a 30-day trial before committing
Choose Hotjar if you- Want to start on a free plan
- Rely on on-site surveys and feedback
- Already use or plan to use Contentsquare
Crazy Egg and Hotjar at a glance.
One card per product, drawn from each full profile. Open a profile for features, pricing plans, limits and sources.
Crazy Egg
Crazy Egg Inc. · Web & Product Analytics
Crazy Egg is a website optimisation tool that provides heatmaps, scroll maps, session recordings, surveys, error tracking and A/B testing, sold in Starter, Plus, Pro and Enterprise plans by pageviews and recordings.
- Pricing
- Starter $29 a month billed annually.
- Best for
- Marketers running A/B tests
Hotjar
Hotjar (Contentsquare) · Web & Product Analytics
Hotjar is a behaviour analytics and feedback tool offering heatmaps, session recordings, surveys and user interviews, now sold within Contentsquare's packaging.
- Pricing
- Free Basic plans; Observe Plus about $32 a month (annual); new unified Growth about $49.
- Best for
- Marketers and UX teams wanting heatmaps, recordings and on-site surveys
Crazy Egg vs Hotjar: feature-by-feature comparison.
Every row is drawn from the two profiles and their sources. Rows that differ are marked, and you can filter the table to show only those.
- YesDocumented
- PartialAvailable with limits or on some plans
- NoDocumented as unavailable
- UnknownNot documented in the sources reviewed
| Dimension |  Crazy Egg |  Hotjar |
|---|---|---|
| Product | ||
| Core model | YesCrazy Egg is a website optimisation tool that provides heatmaps, scroll maps, session recordings, surveys, error tracking and A/B testing, sold in Starter, Plus, Pro and… | YesHotjar is a behaviour analytics and feedback tool offering heatmaps, session recordings, surveys and user interviews, now sold within Contentsquare's packaging. |
| Product type | YesHeatmaps, recordings and A/B testing (SaaS) | YesBehaviour analytics: heatmaps and recordings |
| Vendor | YesCrazy Egg Inc. | YesHotjar (Contentsquare) |
| Pricing | ||
| Pricing modelDiffers | YesTiered by volume | YesFlat or plan-based |
| Free planDiffers | PartialYes (limited) | YesYes (Basic) |
| Free trialDiffers | YesYes (30 days) | UnknownNot documented |
| Starting price | YesStarter $29 a month billed annually. | YesFree Basic plans; Observe Plus about $32 a month (annual); new unified Growth about $49. |
| Platform and deployment | ||
| Platforms | YesWeb | YesWeb |
| Deployment | YesCloud (SaaS) | YesCloud (SaaS) |
| Key integrations | YesWordPress and Shopify; Google Analytics (vendor); Google Tag Manager | YesGoogle Analytics; Contentsquare; Slack |
| Fit | ||
| Team sizeDiffers | YesSmall teams, Mid-size teams | YesSmall teams, Mid-size teams, Large enterprises |
| Best for | YesMarketers running A/B tests | YesMarketers and UX teams wanting heatmaps, recordings and on-site surveys |
| Built for India | UnknownNot flagged as India-specific in its profile | UnknownNot flagged as India-specific in its profile |
| AI | ||
| AI featuresDiffers | YesAI features documented on the profile | UnknownNot documented in the sources reviewed |
Crazy Egg vs Hotjar pricing.
Crazy Egg pricing
Monthly plan by pageviews and recordings, billed annually (monthly on request).
- Starting pointStarter $29 a month billed annually.
- Free planYes (limited)
- Free trialYes (30 days)
From the Crazy Egg profile. Checked 13 Nov 2026.
All Crazy Egg plans and sources
Hotjar pricing
Flat or plan-based
- Starting pointFree Basic plans; Observe Plus about $32 a month (annual); new unified Growth about $49.
- Free planYes (Basic)
- Free trialNot documented
From the Hotjar profile. Checked 10 Nov 2026.
All Hotjar plans and sourcesCrazy Egg Starter is $29 a month billed annually for 5,000 pageviews and 50 recordings, Plus $99 and Pro $249. Hotjar has free Basic plans, Observe Plus at about $32 a month billed annually and a unified Growth plan at about $49. Hotjar is cheaper to start because of its free plans.
List prices rarely tell the whole story. Check minimum terms, user or volume minimums, add-ons and taxes such as GST before comparing totals.
Prices and plans change. Confirm current terms with each vendor before you decide.
Crazy Egg vs Hotjar: implementation, ecosystem, AI and security.
Ease of implementation and trials
We did not test setup or migration for either product. Crazy Egg free trial: Yes (30 days). Hotjar free trial: Not documented. Pilot one real process in each before committing.
Integrations and ecosystem
Crazy Egg: WordPress and Shopify; Google Analytics (vendor); Google Tag Manager. Hotjar: Google Analytics; Contentsquare; Slack. Check each integration directory for the tools you actually use.
AI capabilities
Crazy Egg documents AI features on its profile. Hotjar does not document AI features in the sources reviewed. We did not test output quality, so run both against a real task before treating AI as a deciding factor.
Deployment, security and administration
Crazy Egg runs as cloud (SaaS); Hotjar runs as cloud (SaaS). We did not review certifications or data residency in detail. Request current security documentation from both vendors if you are regulated.
Crazy Egg and Hotjar: each option, in balance.
Crazy Egg
Strengths and limitations from the profile
- Heatmaps and A/B testing together.
- 30-day trial.
- Clear pageview tiers.
- Error tracking on Plus.
- Trials auto-convert to annual billing.
- Annual plans non-refundable.
- Low recording caps on Starter.
- No mid-term downgrades.
Hotjar
Strengths and limitations from the profile
- Free plans for heatmaps and surveys.
- Combines behaviour data and feedback.
- Enterprise tiers via Contentsquare.
- Pricing is in transition to Contentsquare.
- Sources disagree on some prices.
- Engage interviews are costly.
Crazy Egg or Hotjar: which fits which situation?
No overall winner is declared. The better choice depends on the criteria that matter most to you, so test both against your own requirements.
Choose Crazy Egg if you…
- Want A/B testing in the same tool as heatmaps
- Need error tracking (Plus and above)
- Want a 30-day trial before committing
Choose Hotjar if you…
- Want to start on a free plan
- Rely on on-site surveys and feedback
- Already use or plan to use Contentsquare
Switching between Crazy Egg and Hotjar.
Add the new tracking script alongside the old one for a week or two so you have overlapping data, recreate saved heatmaps and goals, then remove the old script. Historical recordings do not transfer between tools.
- Export a sample of your data and test an import into the other product.
- List the automations, integrations and permissions you would need to rebuild.
- Pilot with one team before a full cut-over.
- Check contract terms and notice periods with both vendors.
General guidance, not specific to either vendor. Confirm migration options with the vendors.
Crazy Egg vs Hotjar: questions and answers
What is the difference between Crazy Egg and Hotjar?
Crazy Egg and Hotjar are two of the best-known heatmap and session recording tools for websites. Crazy Egg bundles A/B testing with its visual reports, while Hotjar, now part of Contentsquare, pairs heatmaps and recordings with on-site surveys and free Basic plans. The main difference is testing versus listening.
Is Crazy Egg or Hotjar cheaper?
Hotjar is cheaper to start because it has free Basic plans; its paid Observe Plus is about $32 a month annually. Crazy Egg has no full free equivalent and Starter is $29 a month billed annually with low recording caps.
Which includes A/B testing?
Crazy Egg includes A/B testing from its Plus plan at $99 a month billed annually. Hotjar focuses on heatmaps, recordings and surveys.
What should I know about Crazy Egg’s trial?
According to a third-party cost guide, Crazy Egg’s 30-day trial converts to annual billing unless cancelled and annual plans are non-refundable.
Which is better for small businesses, Crazy Egg or Hotjar?
Crazy Egg is documented for small teams, mid-size teams; Hotjar for small teams, mid-size teams, large enterprises. Choose Crazy Egg if you want A/B testing in the same tool as heatmaps; choose Hotjar if you want to start on a free plan.
What are the alternatives to Crazy Egg and Hotjar?
Both are listed in Stack18’s Web & Product Analytics directory. See the Crazy Egg alternatives guide and the Hotjar alternatives guide for sourced shortlists of competitors.
Where this comparison comes from.
- All Crazy Egg Plans & Pricing Costbench Third-party Accessed 13 Nov 2026
- Crazy Egg pricing UXtweak Third-party Accessed 13 Nov 2026
- Hotjar Pricing 2026 Usercall (competing vendor) Third-party Accessed 10 Nov 2026
Comparison rows summarise the sources listed and the two profiles. Confirm current details with each vendor. Stack18 has not tested either product.
Ready to test Crazy Egg and Hotjar?
Check each vendor's current pricing and terms, run both against a real scenario from your business, or talk to Stack18 if off-the-shelf software is not the answer.
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